ProTec Ingredia
 Newsletter Issue 18: BBC Horizon Special part 1 July 2012  
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Helioguard 365 BBC Horizon: "MAAs could be the key to protection against daily UVA photoageing"

BBC's Horizon programme "The Truth About Looking Younger" gave a fascinating assessment of anti-ageing skincare, identifying certain active compounds and pathways as being key.

Featured MAA Ingredient: Helioguard 365
 
It is no surprise that our partner Mibelle Biochemistry offers key active ingredients that directly fit the 3 main aspects covered by Horizon! This is the first of 3 special Newsletters in response to the programme.

Mibelle BiochemistryUVA identified as the major factor in premature ageing:

As an industry we are well aware of this, and thankfully Horizon agreed and gave a
detailed explanation about just how big an impact UVA has on our skin. This included a
study of truck drivers' wrinkles comparing the left and right sides of the face and how the
'window side' tended to have many more wrinkles. We know UVA is only partially blocked
out by windows so we are not fully protected in our offices or cars.



Coral: Rich in MAAsMAAs: the way Fish & Coral protect themselves against UVA:

Coral and some algaes are rich in Mycosporine-like Amino Acids (MAAs). These MAAs
are nature's answer to protecion against daily UVA damage. After all, UVA penetrates
water so coral and algae living just below the surface need protection. Fish obtain MAAs
as part of their  diet of coral plants and algaes ( big fish eat the little fish who eat the
algae). BBC Horizon concluded that:

* MAAs absorb UVA and a large proportion of UVB.
* MAAs are better absorbed by skin cells than conventional UV filters.

Horizon focused on 'Squids eyes' as their source of MAAs. Luckily, we
have a more suitable option......



Helioguard 365
Helioguard 365

Helioguard 365 is a natural UVA-screening active to protect against photo-
ageing. It is based on mycosporine-like amino acids (MAAs) from the micro-
algae Porphyra umbilicalis. The MAAs are encapsulated into liposomes to
further increase their uptake by the skin.

Helioguard 365 has been shown to offer protection against UVA, preventing
premature ageing, and also offers DNA protection.

* A natural UVA protection factor for everyday products.
* Protects skin against premature ageing.
* Prevents the appearance of lines, wrinkles and other signs of photo-ageing.
* DNA-protection.

INCI: Aqua/Water (and) Lecithin (and) Alcohol (and) Sodium Lactate (and) Porphyra Umbilicalis (and) Phenoxyethanol




>> Click here to visit Part 2 of this special Feature
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New brochure from Micro Powders Inc.

Micro Powders Inc. produces high quality Cosmetic powders and particles for use
across a wide range of Skincare and Colour Cosmetic applications. With several key
launches over the past year or so, the company has just completed it's revised product brochure:

>> Brand new Micro Powders product brochure.

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For further information about any of the products mentioned in this newsletter, please email us or contact your usual ProTec representative.
 

www.protecingredia.com

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